BLOGS

Most services firms don’t fail because of weak offerings — they fail because marketing and sales lack the resources to bring those offerings to market. This blog explores the Marketing and Sales Resource Gap and how thought leadership, fractional expertise, and AI can close it.

Discover how AI sales agents are helping smart companies grow revenue in a downturn. Explore real tools, results, and next steps with ALTA.

Sales and delivery misalignment drains profits, frustrates clients, and burns out teams. In today’s market, it’s not just inefficient—it’s risky. Fixing it starts with shared goals, structured handoffs, and cross-functional planning. When sales and delivery work as one, firms boost client trust, improve margins, and unlock sustainable growth. Start by inviting delivery to your next sales call—it’s a small step with big impact.

B2B sales in 2025 demands a digital-first approach. Is your firm ready to embrace AI, RevOps, and personalized engagement?

Generative AI revolutionizes professional services by boosting efficiency, personalizing sales, and driving revenue growth.