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Why Your Sales and Marketing Teams Feel Misaligned: The Resource Gap Explained
Most services firms don’t fail because of weak offerings — they fail because marketing and sales lack the resources to bring those offerings to market. This blog explores the Marketing and Sales Resource Gap and how thought leadership, fractional expertise, and AI can close it.
Jimena Calderon
3 days ago3 min read


AI CRM Integration: Transforming B2B Business Operations
Business‑services firms are facing a turning point: AI‑integrated CRMs are no longer optional. This article shows how AI is reshaping sales, marketing, operations, and leadership, which platforms deliver, and how to deploy them to drive measurable growth.
Jimena Calderon
Sep 244 min read


Founders’ Fears and Frustrations
Fear never fully disappears on the founder journey, it just evolves. From losing a major client to falling behind on AI, these fears are signals, not stop signs. This article outlines 5 common founder fears and gives you practical, proven strategies to use them as catalysts for clarity, action, and business growth.

Gord Smith
Sep 173 min read


Vibe Coding: The Competitive Edge Business Services Consultants Need Now
Vibe coding is changing the game for consultants. Instead of waiting on dev teams, you can now generate functional software using natural language—and deliver working solutions in days, not months. This blog explores how vibe coding gives professional services firms a strategic edge, from margin expansion to real-time client value delivery.

Manan Sharma
Sep 102 min read


How Consulting Firms Can Harness Market Intent Signals to Elevate Prospecting Strategy
Most firms don’t need more leads—they need better timing. Intent signals help identify the 5% of prospects who are actually ready to buy. Learn how to turn anonymous buyer behavior into qualified opportunities and close deals faster.
Jimena Calderon
Sep 33 min read


Onboarding Your First Sales Hire: A 30-60-90 Day Blueprint for Accountability
A 30-60-90 plan for consulting sales hires helps leaders fast-track performance and spot red flags—before burning through time and budget.

Gord Smith
Aug 273 min read
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